THE RIGHT CHOICE BETWEEN AN OFFSET PRINTING AND DIGITAL PRINTING
Hearing about “printing,” what comes to your mind? Just “printing,” right? But it is actually beyond it.
Have you ever heard about “offset printing” and “digital printing”? or Are you really familiar with these?
If yes? How to make the right choice between them?
Well, there’s no single and easy answer to the question that if these two commonest printing technologies, which is best. Whereas the correct choice of printing methodology for your project will indeed save time, cash, and stress, you may compel to choose depending on the kind of product need to be printed.
Let’s see the difference!
It is the most common and traditional technique of printing where the ink/image is not directly transferred on the printing paper; instead, it is “offset,”; as its name suggests.
The ink is first transferred from aluminum printing plates onto the rubber blanket, which then rolls up to a printing sheet.
Due to its efficiency and best printing results (accurate replication, sharp and clean prints), they are utilized when the bulk of prints are needed, like 500 printouts or more.
- High image and finishes quality
- Contain custom inks like metallic and Pantone
- Cost-efficient with a large number of prints
- Print customize page sizes and paper types
Digital printers don’t use the traditional ink offsetting technique; instead, it works like laser printers but uses toners and copy your image straight on the paper.
Digital printers are used when a small quantity of prints is required, for instance, printing 20 greeting cards or 100 pamphlets.
These printers are known for variable data capability; the unique name, code, or address are required for every chunk.
- Low setup cost for a small number of prints
- Variable data capability; changing information within a single print task
- Print the required amount as low as you want, e.g., 1-50 pages
- Fast and affordable achromatic printing
Which Printing technique suits your project?
Both technologies are helpful, depending on the particular specifications they have. The right choice makes it beneficial for the type of project and requirements.
For instance, offset printing provides fantastic great-looking print projects of larger runs, in hundreds or thousands using customized inks and pages, but it’s not every business or individual requirement. Therefore, digital printing is the best solution for small runs, and it can change the information within a single print job.
While individual preferences certainly play a role, the discrepancy between offset and digital printing allows making a smarter choice when picking which method will best serve your project to achieve desired outcomes.